ohnson Petfoods, known for premium pet food brands such as Riverwood, Profine, and Sam’s Field, has chosen Strix as its digital partner for the development of new brand shops. This collaboration begins with the creation of a future-proof e-commerce platform in Shopware 6, with Riverwood set to be the first brand to launch.
Digital Strategy and Growth with Shopware 6
Strix is building a user-friendly, multi-brand environment that aligns with Johnson Petfoods' ambitions. The focus is on scalability and delivering an exceptional customer experience, with the Riverwood brand shop serving as the first major step in this digital transformation.
A Strong Digital Foundation for the Future
"Johnson Petfoods’ choice confirms our expertise in developing powerful e-commerce platforms," says Frank Bouwman, Director of Growth at Strix. "With this partnership, we are creating a solid foundation that supports their growth ambitions while addressing the needs of their customers."
"At Johnson Petfoods, growth, innovation, and customer experience are at the core of everything we do. For the development of our new e-commerce environment, we have chosen Strix as our partner because they share our ambition and possess the technical expertise and strategic vision to strengthen our brands' digital presence. Their deep knowledge of Shopware 6 and their focus on scalable, customer-centric solutions make them the ideal partner to create a future-proof multi-brand platform. With Strix, we aim to build a strong digital foundation that not only meets the expectations of our current customers but also prepares us for continued growth and success in the future," says Jeroen Sars, Managing Director of Johnson Petfoods.
Future-Proof Solutions
The partnership with Johnson Petfoods highlights Strix’s expertise in delivering digital solutions that empower businesses to grow. By developing scalable and customer-focused platforms, Strix equips companies with the tools they need to succeed—both today and in the future.