E-commerce

Technological advances and changing consumer preferences are leading more and more companies to invest in MarTech technologies to increase their competitiveness. The implementation of these solutions, therefore, is becoming a key element of companies' growth strategies, enabling them to manage their marketing activities more effectively and improve the customer experience.

The e-commerce industry has a huge impact not only on the economy, but also on social life and the environment. In a growing climate crisis, following certain sustainability principles is no longer just a matter of choice, but a necessity. In this article, we will present the key aspects of ESG strategy and the Digital Product Passport.

Magento is a leading e-commerce platform, chosen by businesses around the world for its flexibility and scalability. However, choosing between Magento Open Source and Adobe Commerce can be difficult. In this article, we'll take a look at both platforms, discuss their key functionalities and give you tips on how to adjust them to your business.

Recently we hosted the webinar featured the crucial role of Conversion Rate Optimisation (CRO) in e-commerce businesses. Naomi de Leeuw, CRO Specialist and Team Lead at performance marketing agency Prodos, shared her expertise and practical examples to provide insights into effective CRO strategies. In this blog, we share the key insights and practical tips discussed during the webinar.

During Emerce e-Commerce Live, Erwin Ouwejan, Business Consultant at Strix, gave a presentation on why SaaS is increasingly the best choice for e-commerce organizations. What are insights on the benefits of SaaS compared to traditional on-premise solutions?

Digitalization never stands still and it is not easy for companies to distinguish themselves permanently. What are the current trends and developments within the e-commerce market and how can an entrepreneur capitalize on them? Frank Bouwman, Director of Growth at digital commerce agency Strix, provides more insight in the FD E-commerce special.