I
magine that you bought a dream plot of land, where you will spend weekends and run away from the hustle and bustle of a big city. You want to enjoy a healthy, evenly trimmed lawn. You’ll use the right lawnmower, not a secateurs, won’t you?
The same is true for e-commerce. If you have a large online shop, entering hundreds of thousands of product information will not only be tedious but also very time-consuming — just like cutting the grass with a secateurs. In this case, the “lawnmower” will be properly matched to the needs and size of the store PIM (Product Information Management) system.
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