Why does your e-commerce need a PIM system?

P
roduct information management for many employees in the e-commerce industry is a nightmare. Every day, they have to add a huge amount of data, check if they are correct and eliminate errors. Functional PIM system is a tool that not only improves their work but also has an impact on building a positive customer shopping experience, which increases sales.

Who should use PIM?

Using PIM will bring benefits to large e-commerce entities, distributors, manufacturers and companies offering many sales channels. In fact, the larger a product catalog is, the sooner you should consider implementing a PIM system to avoid exposition to errors, repetitions, and inconsistencies in the product information.

Companies are facing some problems with product information. They work in a chaotic environment, where the amount and incompleteness of information is a huge issue. The solution for these problems is a PIM system, which improves and optimizes the work on product information.

Read the full story here: Stop the product information chaos with an efficient PIM system.

Similar posts

see all
News
22.7.2025

Strix co-founds the Agentic Commerce Alliance: shaping the future of AI-driven commerce

Strix is a founding member of the Agentic Commerce Alliance - a new initiative launched with Shopware and other digital commerce leaders to ensure merchants stay empowered in an AI-driven world. The Alliance promotes open standards, brand identity, and ethical use of AI to create a more human, diverse, and innovation-led future for ecommerce.
Tech
8.7.2025

GEO: The Evolution of SEO in the Age of AI

Search engines still matter, but they’re no longer the only way customers discover brands. With the rise of AI tools like ChatGPT and Google Gemini, answers are generated, not searched. That’s where GEO (Generative Engine Optimization) comes in. In this article, we’ll show how GEO complements SEO, and how Strix helps brands stay visible in AI-powered conversations, even when users don’t search, but ask.
Tech
17.6.2025

The future of shopping with AI

AI agents are advancing from chatbots to autonomous shoppers capable of making purchases for us. While this could simplify shopping, key challenges remain. Toon van Doorn, Technical Consultant at Strix, examines six of these challenges and how Shopware’s AI functionalities can help overcome them.
Tech
28.5.2025

Optimizing Largest Contentful Paint: Lazy vs. Eager Loading

Web performance optimization has come a long way, particularly in how we handle image loading. One of the key metrics in modern web performance is Largest Contentful Paint (LCP), which measures the time it takes for the largest visible element (often an image or a block of text) to load and render. Optimizing LCP is crucial for delivering a fast and smooth user experience.
News
22.4.2025

Strix DE & Mailchimp: a powerful partnership for growth

We’re thrilled to announce our exciting new partnership with Mailchimp, the leading platform for user-friendly marketing automation!