AI and automation are changing ecommerce — from personalisation and customer service to offer management. Strix helps companies use these capabilities where they create real business value.
We identify practical AI and automation use cases, integrate them with existing systems and focus on outcomes such as efficiency, better data and stronger customer experience.
AI should support sales, service and operations in specific scenarios, not become another disconnected tool. We identify use cases, data requirements and integration points that make automation practical.
At Strix, we approach AI pragmatically. First, we identify processes that are genuinely worth automating, and only then select solutions, tools and integration methods for the existing ecommerce ecosystem. As a result, AI becomes part of the operating sales model, not an experiment disconnected from business.
We help find areas where automation can genuinely relieve teams: from handling repetitive enquiries, through support for quoting, to improving work with orders, prices and the product catalogue.
AI works effectively only when it has access to organised data. That is why we analyse the quality of product, sales and customer data and design how it should be used in recommendations, search, personalisation and content automation.
We do not implement AI as a separate tool next to the store. We connect AI solutions with the ecommerce platform, PIM, ERP, CRM, search engine or customer service systems so automation supports everyday sales and operational processes.
We’re a team of over 200 ecommerce experts working across Europe — with offices in Poland, Germany, and the Netherlands.
Our clients are industry leaders, digital pioneers, and future-focused brands who see ecommerce as a strategic growth driver.
We partner with businesses that want more than just a platform — they want transformation. Together, we build scalable ecosystems, empower internal teams, and deliver measurable business outcomes.
Let's talk about the possibilities that we can offer your company.
