services

Customer journey mapping

Customers do not buy in a straight line. They move between channels, devices and touchpoints. At Strix, we map real buying journeys to understand how decisions are made and where barriers appear.

trusted by leading brands
Customer journey

Understand how customers really buy — and remove friction from the journey

We map customer paths across online and offline touchpoints so you can design an experience that leads people to purchase instead of losing them along the way.

Related insights

Explore insights related to this service

Read selected articles that expand on the strategy, technology and business context behind this service. Use them to better understand the challenges, opportunities and decisions that shape successful ecommerce projects.

What do consumers expect from an online shop in 2023?

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CRM - an omnichannel's heart

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How do we approach to design on the Commerce UX Design team at Strix?

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Related case studies

See how this works in practice

Explore selected projects that show how this service supports real business goals.
who we are

Your Ecommerce Partner for Growth

We’re a team of over 200 ecommerce experts working across Europe — with offices in Poland, Germany, and the Netherlands.

Our clients are industry leaders, digital pioneers, and future-focused brands who see ecommerce as a strategic growth driver.

We partner with businesses that want more than just a platform — they want transformation. Together, we build scalable ecosystems, empower internal teams, and deliver measurable business outcomes.

Our expertise covers:

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